15 Articles in this blog

This is a blog that helps travellers get to know more about the true Varadero that lies beneath the surface of glimmering white sands, turquoise waters and glamorous all-inclusive resorts. It offers readers more in-depth information about this popular destination with historical outlines and first-hand suggestions of places to visit -museums, restaurants, bars, hotels, national monuments, theme parks, recreational and leisure centres, as well as the natural attractions in the tourist triangle made up by the cities of Varadero - Cardenas - Matanzas. The hope is that, with the help of this blog, when you decide to stay in any of these destinations, you'll know what to do and where to go.

This blog is for all those travellers interested in visiting Cuba and particularly Varadero. This was the first tourist resort in Cuba and it still keeps intact some of the natural and historical values that have made tourists, journalists and historians call it "The most beautiful beach of the world" for over a century. Through all these years, celebrities like Christian Dior (who made the colour 'Varadero Blue' fashionable), the kings of Belgium and Spain, Federico Garcia Lorca, and many other well-known Cuban and foreign personalities have stayed there. Its proximity to Havana and its natural beauties attract thousands of tourists every year.

In spite of the amount of tours regularly made to Varadero, most tourists never get to know many of its treasures. They leave Varadero without discovering Cardenas and Matanzas, two neighbouring yet little-known cities one should not miss for their rich history, traditions and architectural marvels.

This blog invites you to learn about little-known details, curiosities and stories of Varadero, Cardenas and Matanzas. It is aimed at those who want to get something more than sand, sun and beach out of their holidays in Varadero. It makes suggestions of tours and attractions to see in these cities such as museums, restaurants, bars, hotels, local and national monuments, theme parks, recreational centres and natural attractions.

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Ernesto Alvarez

Ernesto Alvarez's Been There Done That

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Recent articles in Varadero in detail

  • 07 Mar 2017
  • 0 Comments
  • Travel Advice
  • Ernesto Alvarez
Off The Beaten Track

La Ermita de Montserrat - a worthwile climb to enjoy the best views of Matanzas

Matanzas’s “Ermita de Montserrat”, located a few kilometers southwest of the tourist town of Varadero, is a remarkable relic of 19th century Cuban architecture. It was built on an elevation known as “Alturas de Simpson” (Simpson’s Heights) by the Catalonian migrants who had settled in Matanzas and who wished to pay tribute to Catalonia’s Patron Saint – Our Lady of Montserrat. Its privileged location offers beautiful views over the Yumuri valley and the city of Matanzas; the Athens of Cuba.
  • 21 Feb 2017
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  • Travel Advice
  • Ernesto Alvarez
Little known Cuba

La Chero: a unique shop for the most authentic gifts

Opened quite recently in the historic urban centre of Cardenas, La Chero brings shoppers an excellent new option for those after more than the commonplace arts and crafts typically sold in Varadero’s hotels, street markets and stores. At this new venue you’ll find that longed-for special gift, that truly original present or an exclusive souvenir to take home and remember your visit to Cuba by.
  • 31 Jan 2017
  • 0 Comments
  • Travel Advice
  • Ernesto Alvarez
Little known Cuba

A little-known place to enjoy live music while partaking in some artsy souvenir shopping

Standing out among the wide variety of cultural institutions existing in Cuba today, the local headquarters of the Cuban Association of Craftsmen and Artists in Cardenas, is worthy of a visit. Located near Varadero and also offering tasty food fare, this arts and crafts centre has become a singular attraction for those who like handcrafted wares and the taste of excellent Cuban food.
  • 07 Jan 2017
  • 0 Comments
  • Travel Advice
  • Ernesto Alvarez
Little known Cuba

When, how and where: The origins of Havana Club Rum

The Rum Factory "Eladio de Marcos", formerly known as the Jose Arechabala Factory S.A. -cradle of the famous Havana Club Rum- is located in the city of Cardenas, a few miles from Varadero, Cuba's number one sun and beach resort. Only a few of the many people that enjoy this well-known Cuban drink, know that this is the birthplace of this famous Cuban rum, as well as of other popular local brands of rums and liquors.
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