Iberostar group to take over the Riviera Hotel in Havana

Posted: 05-Dec-16 13:33

Spanish hotel group, Iberostar Hotels & Resorts, has announced that starting January 2017, it will be taking over the management of what will become its twelfth property in Cuba and its second in Havana, the legendary Hotel Habana Riviera, a landmark piece dating back to the late 50s. Once built and run by the prolific American mafia, the aging property is expected to receive a full makeover as part of the takeover deal, which will see it turned into a luxury five-star hotel.

Iberostar group to take over the Riviera Hotel in Havana

Aiming to restore to its once grand, former glory of the late 50s and early 60s, the Habana Riviera hotel is to undergo extensive renovation works to bring it to the 21st century. These are to be carried out by its new managing company, Spanish hotel giant, Iberostar, who just signed a deal to run the property starting January 2017.

After receiving a full upgrade to its aging facilities, the hotel is expected to be classed as a five-star deluxe property, offering the exclusive service and comforts of Iberostar’s Premium Gold brand. To achieve said goal, Iberostar is investing massively to modernise all of its facilities, restaurants, rooms and recreational areas. It will be a huge top-to-toe refurbishment do. As a result a total of 352 will be fully renovated and its former casino, now the famous Cabaret Copa Room, is poised to attract even more visitors than ever and position itself as one of the city’s main nightlife hotspots.

Enric Noguer, General Director at Iberostar’s America division said of the new reopening:

“The acquisition of] this hotel marks a especially important step for us, as it consolidates our quality offering and presence in Havana, with a historically famous hotel. For Iberostar, Cuba is a hugely important destination, key in our plans for expansion, which is why we’ll keep betting strongly to further develop quality and competitive accommodation in this country.”

As Mr Noguer’s words eloquently evidence, Iberostar regards Cuba as one of its biggest destinations outside of Europe and the company seems determined to continue expanding their portfolio in the island with more future hotel openings (or reopenings) in Cuba to follow.

For now, the Habana Riviera, located in the scenic downtown area along the Malecon, will become Iberostar’s second property in the Cuban capital, joining the Iberostar Parque Central, found in a centric part of the city’s old town, right on the doorstep of Havana’s historic centre.

Elsewhere in Cuba, Iberostar has a total of 11 hotels islandwide, with the announced future opening of a 13th property in Varadero, the upcoming Bella Vista Varadero, also expected to open in 2017.

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