Sercotel adds four new Cuba hotels to their portfolio

Posted: 10-Jan-17 09:37

Expanding their portfolio on the island with the addition of not one but four new properties, Sercotel has announced it will be opening a selection of revamped hotels across the Cuban capital in the new year. Taking over two existing hotels and adding two new additional ones, Sercotel will place itself firmly in Havana at four different, strategic locations, growing their total of Cuba hotels to six, when we include their two existing beach resorts in Cayo Guillermo and Cayo Santa Maria.

Sercotel adds four new Cuba hotels to their portfolio

The time has come for Sercotel to grow their business in Cuba and they’re doing so in style, with plans to add four Havana hotels to their portfolio.

The Spanish hotel chain, which already manages two beach resorts in Cuba’s keys, has just announced that in 2017 it will be taking over two existing properties in the capital - Hotel Lido and Hotel Caribbean, while opening two additional brand new ones – the San Alejandro (adjacent to the famous Tropicana Cabaret) and the Hotel Habana Paseo.

While two of the properties are located in historic Old Havana (Hotel Caribbean and Hotel Lido) the second’s location puts guests at a stone’s throw of the old town’s attractions, within walking distance to all that Old Havana has to offer, while also giving them an immersion in the local way of life at one of the city’s most populous neighbourhoods – Centro Habana.The third new hotel, Habana Paseo, will be found at the heart of downtown Havana while the fourth property, the new San Alejandro hotel will be located on the city’s outskirts, giving guests easy access to the popular and legendary Tropicana Cabaret – a one-of-a-kind, flamboyant, must-see show with 75 years of history and world-renowned fame.

As part of their takeover strategy, Sercotel will be refurbishing and revamping Hotel Lido and Hotel Caribean, both aging properties already functioning as hotels but severely lacking in facilities and modern comforts, with lacklustre rooms and amenities badly in need of update and upgrade. After Sercotel’s makeover they will both become attractive chic hostels for cosy stays at the heart of the city, close to many of its landmarks.

Javier Garro, President at Sercotel Hotels LATAM, said of his company’s new expansion plans in Havana:

“The signing off on these four establishments, which all add up to a total of 211 rooms, mark a significant milestone for our chain and our consolidation in the island”

The new Hotel Habana Paseo will belong to Sercotel’s Deluxe Collection and will be marketed as a luxury boutique property offering 30 elegant rooms at the heart of Vedado, Havana’s most popular and happening downtown neighbourhood.

On the other hand, the new San Alejandro will be positioned just 500 metres from the Tropicana Club Cabaret, in a leafy area of the Marianao municipality, and will offer 78 modern guest rooms from which to explore the area and book a reservation to enjoy Cuba’s most spectacular show.

Sercotel already operates the Club Cayo Guillermo beach resort in Cuba’s Cayo Guillermo key, offering 324 sea-facing rooms plus a host of fantastic all-inclusive perks. Soon to open in 2017, Sercotel will also be managing the new Sercotel Cayo Santa Maria, another beautiful all-inclusive property in an increasingly popular (yet largely undeveloped) key – Cayo Las Brujas.


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