Varadero closes 2017 with record tourism figures

Posted: 11-Jan-18 10:15

The Cuban resort town of Varadero recently reported a record year for tourism. The town ended 2017 reporting a record figure of 1.7 million foreign visitors, according to a report released by the Tourism Ministry. Varadero, home to pristine white beaches and numerous all-inclusive resorts, has long been one of the island's most popular destinations.

Varadero closes 2017 with record tourism figures

The Cuban resort town of Varadero , the island’s main destination for sun and sand, closed out 2017 reporting a record figure of 1.7 million foreign visitors. The figure was released in a recent report from the Tourism Ministry.

The ministry’s report also highlighted the fact that for the tenth consecutive year, the town hosted more than one million foreign tourists, and maintained the growth rate of domestic tourism, which is among the first segments of the country.

Canada maintained its top position in the market for foreign vacationers, with Germany holding the number two spot. Other European countries, including Russia, Spain, and France, each witnessed an increase in the number of their visitors to the island, according to the report.

Varadero maintained its position as one of Cuba’s most popular tourist destinations, in spite of being hit with the powerful Hurricane Irma earlier in the year.

“With the opening of the Iberostar Bella Vista operated by the Gaviota Hotel Chain, in partnership with Iberostar, the Polo hotel facility has 21,388 rooms, more than 80 percent concentrated in high standard.”

The report stated.

On December 31, the inaugural Andes de Argentina flight to Juan Gualberto Gomez International Airport in Varadero launched a weekly service between the two countries, bringing even more tourists into the resort city.

Tourism is the island’s most important industry, and Varadero is the heart of that industry. It’s the largest resort in the Caribbean, with dozens of hotels and more in the pipeline. Cuba has no shortage of beautiful beaches, but Varadero’s are truly spectacular—the town boasts 20km of postcard-perfect white sand. The long expanse of pristine beach is considered by many to be among the most beautiful in the world.

In addition to its relaxing, all-inclusive resorts, Varadero also offers a wealth of options for nature-lovers. The area boasts hiking trails, pre-Columbian cave paintings, and the stunning Varahicacos Ecological Reserve. Water sports and recreation are another popular pastime in Varadero; for tourists with an interest in snorkelling or diving, the calm, turquoise waters of the area are second to none.

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